Workroom is led by Alessandro Barzaghi — an independent motion designer and director based in Milan since 2011. Every project is developed with his direction, from concept through delivery.
The studio works with cultural institutions, design brands and international clients, as a long-term creative partner rather than a production company — with many collaborations evolving across campaigns, series and formats over the years.
Depending on scale and needs, the studio expands through a selected network of illustrators, graphic designers, sound designers and copywriters — or works alongside in-house design teams and brand studios, bringing existing visual systems and assets into motion.
The studio works with cultural institutions, design brands and international clients, as a long-term creative partner rather than a production company — with many collaborations evolving across campaigns, series and formats over the years.
Depending on scale and needs, the studio expands through a selected network of illustrators, graphic designers, sound designers and copywriters — or works alongside in-house design teams and brand studios, bringing existing visual systems and assets into motion.
CAPABILITIES
Motion Design
Motion Direction
Brand motion systems
Title sequences
Animated content for editorial and advertising
In-app and product animation — Lottie components for production builds
Motion Direction
Brand motion systems
Title sequences
Animated content for editorial and advertising
In-app and product animation — Lottie components for production builds
DISTINCTIONS
Design Holding Wall
ADI Design Index 2020 – Nominated for Compasso d'Oro Award, Italy's most prestigious industrial design recognition, established 1954
Subito Rebrand Manifesto
Featured in The History of Graphic Design. Vol. 2: 1960 – Today, Taschen Editions, Among approximately 3,500 landmark projects selected for the most comprehensive graphic design history published to date
Design Holding Wall
ADI Design Index 2020 – Nominated for Compasso d'Oro Award, Italy's most prestigious industrial design recognition, established 1954
Subito Rebrand Manifesto
Featured in The History of Graphic Design. Vol. 2: 1960 – Today, Taschen Editions, Among approximately 3,500 landmark projects selected for the most comprehensive graphic design history published to date
FEATURED
Motionographer
Stash Media
Wine After Coffee
Motionographer
Stash Media
Wine After Coffee
CLIENTS
B&B Italia
BMW
Condé Nast
Davide Van De Sfroos
Esa, European Space Agency
Expo Milan
Flos
Furla
Harvard Business Publishing
Il Sole 24 Ore
Luxottica
Louis Vuitton
Loro Piana
Marella
Max Mara
Nike
Randstad
Salvatore Ferragamo
Satispay
Scope
Subito
Triennale Milano
Vogue
B&B Italia
BMW
Condé Nast
Davide Van De Sfroos
Esa, European Space Agency
Expo Milan
Flos
Furla
Harvard Business Publishing
Il Sole 24 Ore
Luxottica
Louis Vuitton
Loro Piana
Marella
Max Mara
Nike
Randstad
Salvatore Ferragamo
Satispay
Scope
Subito
Triennale Milano
Vogue
TEACHING & TALKS
2019 - present
RM Raffles Milano
Motion Design for Visual Design III
2019 - 2021
RM Raffles Milano
Motion Design for Product Design III
2019 - 2020
RM Raffles Milano
Motion for Product Design (Master)
2021
Università Iuav Venezia
Speech, moderated by Francesco Pia
2019 - present
RM Raffles Milano
Motion Design for Visual Design III
2019 - 2021
RM Raffles Milano
Motion Design for Product Design III
2019 - 2020
RM Raffles Milano
Motion for Product Design (Master)
2021
Università Iuav Venezia
Speech, moderated by Francesco Pia
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