B&B Italia
Product Presentation
— Blitz
— Cutter
— Liagò
— Naviglio
A miniserie created for the launch of the B&B collection. Through a triptych graphic structure, footage and motion graphic explore and focus the product's essence.














Episode 1
Blitz—Mario Bellini
A sculptural table, a powerful and unexpected item. A flat, slim and geometric external frame finds its natural completion in the curved and sinuous shapes of the interior, aesthetic and constructive solutions reminiscent of a suspension bridge are revealed.
Episode 2
Cutter—Mario Bellini
Cutter is Mario Bellini’s new chair with strong and decisive aesthetics which create a new type of seating. The back of the chair is slashed by a cut which is pays homage to the great artist Lucio Fontana.
Cutter—Mario Bellini
Cutter is Mario Bellini’s new chair with strong and decisive aesthetics which create a new type of seating. The back of the chair is slashed by a cut which is pays homage to the great artist Lucio Fontana.
Episode 3
Liagò—Piero Lissoni
Piero Lissoni designed Liagò for B&B Italia, a new range of storage units ideal for dining and living areas. Liagò is in the Venetian architectural tradition - an outdoor loggia made of wood, often featuring a marble floor.
Liagò—Piero Lissoni
Piero Lissoni designed Liagò for B&B Italia, a new range of storage units ideal for dining and living areas. Liagò is in the Venetian architectural tradition - an outdoor loggia made of wood, often featuring a marble floor.
Episode 4
Naviglio—Yabu Pushelberg
Yabu Pushelberg’s Naviglio collection is composed of a curved, linear, chaise longue and ottoman elements that together express a visual dialogue between structure and form. The synthesis is the project’s essence and starts from its name.
Naviglio—Yabu Pushelberg
Yabu Pushelberg’s Naviglio collection is composed of a curved, linear, chaise longue and ottoman elements that together express a visual dialogue between structure and form. The synthesis is the project’s essence and starts from its name.