A miniseries developed for the launch of the B&B Italia collection. Each episode frames a single product through a triptych graphic structure — combining footage and motion graphics to focus on the object's essence and the design thinking behind it.

Motion design and direction by Workroom, graphic production by C41.

A sculptural table where a flat, slim geometric frame meets curved, sinuous interior shapes. The contrast between exterior rigidity and interior fluidity — reminiscent of a suspension bridge — is the constructive and aesthetic core of the object.

Episode 2
Cutter—Mario Bellini

A chair with strong, decisive aesthetics. The back is marked by a cut — a deliberate homage to Lucio Fontana — that defines both the visual character and the structural logic of the piece.

Episode 3
Liagò—Piero Lissoni

A range of storage units for dining and living spaces, rooted in Venetian architectural tradition. The name references the liagò — a wooden outdoor loggia, often with a marble floor — a spatial reference that informs the collection's proportions and materiality.

Episode 4
Naviglio—Yabu Pushelberg

A collection of curved, linear and chaise longue elements in dialogue between structure and form. The name anchors the project — synthesis as both design principle and starting point.

Episode 5
Borea—Piero Lissoni

An aluminum outdoor collection — stackable, weather-resistant, and unmistakably modern. Lissoni describes it as looking like an airplane: a piece of timeless furniture that carries the tradition of twentieth-century design into the present.